How to Choose What Neighborhood in San Francisco Is Right for You

Tammy McNaught • September 19, 2024

San Francisco is all about its neighborhoods. This is a city that’s full of diverse and vibrant culture and history. There are upscale neighborhoods like Nob Hill and the Marina area, as well as casual and family-friendly communities like North Beach and Presidio. Richmond and the Sunset District are just outside of the metropolitan hum, while Union Square and the Embarcadero are right in the middle of all the action. 


When you’re looking to invest in a rental property, you want to choose a neighborhood that fits both your budget and your perfect tenant profile. 

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Consider Your Price Point 


The first thing you’ll need to establish when choosing a neighborhood is your budget. The amount you are able to spend on your purchase will immediate qualify and disqualify several specific communities. When you’re crunching your numbers, remember that you’ll have to pay the obvious expenses like your mortgage, taxes, and insurance. There are other costs to San Francisco investment homes as well, such as:


 

  • Vacancy costs
  • Routine and preventative maintenance costs
  • Marketing and tenant screening costs
  • HOA and association fees
  • San Francisco property management costs

 


Once you know what you want to spend when you’re buying a San Francisco investment, you can decide which neighborhoods fit your budget. It will narrow down your options and provide you with strategic opportunities. 


Think about San Francisco Tenant Trends 


Tenants in San Francisco range from highly paid entrepreneurs to service workers and students. When you’re choosing the neighborhood to invest in, make sure you’re thinking about your likely tenants. Many investors make the mistake of looking for homes that they’d like to live in themselves. Unless you’re targeting high-end tenants and rental values, you probably don’t need granite counters, marble floors, and custom wine cellars in the property you purchase.


Good tenants will want well-maintained homes in desirable locations. Choose a neighborhood that has good schools, easy access to public transportation or commuter routes, and proximity to things like stores, shops, groceries, restaurants, and recreation. Those are the things your average tenants will want.


Check Association Rules


Before you buy a unit in a building, make sure you understand the association rules and regulations. There may be rules about pets, extra fees, and high association dues that will have to be factored into your decision. Choosing the building that you buy in will often be just as important as the neighborhood in which it’s located.


Work with a San Francisco Property Management Company


San Francisco Property Management Company

Before you buy an investment property, talk to an experienced San Francisco property management company that knows the local market, the laws and regulations, and the industry best practices. A good property manager will help you estimate how much rent you’re likely to earn, how long it will take you to rent the property, and whether any improvements or upgrades will be necessary before you list it on the rental market. Your property manager partners can also talk to you about which neighborhoods are especially attractive to tenants. 


We have a lot of ideas about how to choose the right San Francisco investment property. Please contact our team at BanCal Property Management if you have any questions about where and how to buy, and if you’re looking for exceptional San Francisco property management services. 


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